From straightforward subject lines to unexpected surprises, learn the features you should include in your store’s emails to keep your customers cheering.
The post 8 email features to add for a great customer experience appeared first on WooCommerce.
Read the story of Gegessen Wird Immer, a Berlin-based startup using WooCommerce to sell fresh, healthy and delicious food across Germany.
The post How a Berlin startup is bringing artisan food back to everyday life appeared first on WooCommerce.
Effectively upselling to your shoppers can be tricky. Read how to use cross-sells, bundles and groups in WooCommerce to best make bigger sales.
The post How to best suggest additional products to your shoppers appeared first on WooCommerce.
Learn how to create a WooCommerce store that is accessible to shoppers regardless of their location, ability or how they access the internet.
The post The importance of accessibility for your online store appeared first on WooCommerce.
See how these three stores have creatively used WooCommerce extensions and custom code to allow their customers to order truly unique products.
The post 3 WooCommerce stores with awesome product customizations appeared first on WooCommerce.
Learn from one WooExpert what you should be doing now to prepare your store for the influx of holiday traffic, shoppers and purchases.
The post A developer’s checklist to optimizing your store for the holidays appeared first on WooCommerce.
Read about five things you should review on your store to ensure a smooth, customer-friendly payment process this holiday season.
The post Optimizing your payment process for a successful holiday season appeared first on WooCommerce.
If you want your holiday shoppers to have a good experience, you need good support. Learn how support processes can lend a helping hand.
The post Why process is key to providing memorable holiday support appeared first on WooCommerce.
Find out how to get clear, compelling navigation that works for your holiday shoppers, no matter what they’re trying to find or where they’re looking.
The post How to get holiday shopper-friendly site navigation appeared first on WooCommerce.
Thinking big picture this holiday season? Great, but don’t miss the little details. Learn which WooCommerce settings you should double-check right now.
The post Getting your WooCommerce settings right for the holiday rush appeared first on WooCommerce.
Running a sale or selling great products isn’t enough. Learn a few new ways to bring in the most shoppers possible during this holiday season.
The post How to make your WooCommerce store stand out during the holidays appeared first on WooCommerce.
Using email marketing to reach holiday customers? Here’s what you should know about those emails – and how to get them read.
The post How to make the most of email marketing during the holidays appeared first on WooCommerce.
There’s a saying that a worried mother does better research than the FBI. When it comes to caring for, feeding and clothing tiny humans, the maternal force is strong. Shannon of Ubuntu Baba recognised an opportunity from her frictional experience trying to find a suitable baby carrier online, and built a beautiful business to serve new mums with a […]
The post How Ubuntu Baba sells baby carriers with love and WooCommerce appeared first on WooCommerce.
With the holiday shopping season on the horizon, you’re likely beginning to give some thought to how you attract, market, and sell your products to customers in the same region as your store. But why stop there? If you can take payments from international shoppers and ship all around the world, there’s no reason you should […]
The post How to sell to shoppers celebrating international holidays appeared first on WooCommerce.
Today’s post comes to us from Sue Park, the head of Small Business Partner Marketing at PayPal. She’s here to share some tips for those of you thinking about expanding your business on a global scale. Take it away, Sue! Global prosperity and mobile adoption are creating opportunities for small businesses to reach new customers […]
The post What to consider about payments when selling internationally appeared first on WooCommerce.
Towards the end of last year I happened upon a massive traffic jam caused by cab drivers who’d climbed out of their vehicles to gridlock central London protesting Uber. Similar protests took place in France and mostly recently in Indonesia. Why the fuss? Disruption by the sharing economy. You can rue the day someone bumps […]
The post The impact and opportunity of the sharing economy for eCommerce appeared first on WooCommerce.
After you build your store and open it up to customers, your focus will shift to from generating sales to generating loyalty — and with good reason. As we explained previously, if you can get a customer to come back for a second purchase, the chances of them sticking with your store will dramatically increase. There […]
Today we released Storefront Powerpack, an extension that allows you to change the appearance of Storefront theme for WooCommerce — without touching a single line of code. Powerpack allows anyone to customize their store without dabbling in HTML or CSS, and the results of those customizations can be seen instantly. As we prepared to release this extension, […]
Everyone wants to feel like they belong. It’s a powerful desire that can drive human behavior, the formation of friendships… and even how people make purchasing decisions. Offering memberships on your online store or website triggers this same desire to belong — to be part of an exclusive club, to get insider perks and benefits. […]
Between April 6-8, hundreds of store owners, developers, and ninjas descended upon Austin, Texas to do just one thing: eat tacos. Okay, so maybe two things: eat tacos, and celebrate the world’s leading eCommerce platform at the second annual WooCommerce Conference (or as we lovingly call it, WooConf). There’s already been a ton of coverage […]
Road cycling is not a sport for the faint-hearted – or the casually dressed. Enter Gerard Thomas of ELEVEN vélo, who we met via his insightful comments right here on our blog. Gerard runs a WooCommerce store specializing in bespoke merino cycling wear for the discerning and experienced cyclist. In chatting further with Gerard, we discovered him to […]
The post How ELEVEN vélo became world leaders in cycling wear appeared first on WooThemes.
As we covered in this introduction to WooCommerce security, creating the groundwork for a safe, well-protected store only takes a few steps. But most of the tips we offered are things you’d do before launching your store, or perhaps immediately after. Security isn’t something you can think about once and never again. If you don’t keep your […]
WooCommerce 2.6 will ship with a payment tokenization API. This makes it easier to store, manipulate, and retrieve payment info in a standardized way. Payment methods saved using the API can be managed from the user’s account settings and are displayed as options during checkout. The Simplify gateway also now has support for tokens meaning&ellipsis;Read the full post »
The WooCommerce 2.5.5 fix release is now available. A total of ~6 commits made it into this release fixing a notice in WP Admin during product creation which affected some users. As an aside, we’re currently working hard no a new API/CRUD classes in WooCommerce core to support Orders, Coupons, and products. Once complete this&ellipsis;Read the full post »